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Why AI Still Needs Us (More Than We Think)
The Prompt

Why AI Still Needs Us (More Than We Think)

AI advances rapidly, yet adoption lags. Karen & Lenny reveal why human culture, not tech limits, def...

Hot Fraud Summer: What 4 Billion Surveys Reveal About Data Risk
Karen Lynch

Karen Lynch

Head of Content at Greenbook

Transforming Insights: Colgate’s Journey with Christian Niederauer at Colgate-Palmolive
Executive Insights

Transforming Insights: Colgate’s Journey with Christian Niederauer at Colgate-Palmolive

Christian Niederauer reveals how Colgate-Palmolive connects data and embraces AI to transform insights into long-term business growth.

Ed Keller

Ed Keller

Executive Director at Market Research Institute International (MRII)

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Gen Alpha vs Gen Z: Two Generations, Two Totally Different Consumer Playbooks
Generational Insights

Partner Content

Gen Alpha vs Gen Z: Two Generations, Two Totally Different Consumer Playbooks

Gen Alpha isn’t Gen Z 2.0. Attest’s new research reveals what brands must know to connect with this next generation as they turn 16 in 2026.

Nick White

Nick White

Head of Strategic Research at Attest

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The Greenbook Podcast

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Hot Fraud Summer: What 4 Billion Surveys Reveal About Data Risk
Karen Lynch

Karen Lynch

Head of Content at Greenbook

Conveo’s Hendrik Van Hove on Turning AI Into a Research Superpower
Karen Lynch

Karen Lynch

Head of Content at Greenbook

Future of Insights in Latin America with Visa’s Paula Guarín
Karen Lynch

Karen Lynch

Head of Content at Greenbook

Matt O’Mara, Cranbrook: AI, Jobs & the Insights Market

Artificial Intelligence and Machine Learning

Matt O’Mara, Cranbrook: AI, Jobs & the Insights Market

Karen Lynch

Karen Lynch

Head of Content at Greenbook

Building Insights & Trust at SimpliSafe with Bethan Blakeley
Karen Lynch

Karen Lynch

Head of Content at Greenbook

How a DIY Spirit Took Michelle Finzel from Small Business to DAP Global
Karen Lynch

Karen Lynch

Head of Content at Greenbook

From Community to Clarity: ConvoTrack’s Approach to Insights

Artificial Intelligence and Machine Learning

From Community to Clarity: ConvoTrack’s Approach to Insights

Karen Lynch

Karen Lynch

Head of Content at Greenbook

B2B Research Reinvented: Matt Powell Talks Trust and Tech

Business-to-Business (B2B) Market Research

B2B Research Reinvented: Matt Powell Talks Trust and Tech

Karen Lynch

Karen Lynch

Head of Content at Greenbook

Hot Fraud Summer: What 4 Billion Surveys Reveal About Data Risk
Karen Lynch

Karen Lynch

Head of Content at Greenbook

Conveo’s Hendrik Van Hove on Turning AI Into a Research Superpower
Karen Lynch

Karen Lynch

Head of Content at Greenbook

Future of Insights in Latin America with Visa’s Paula Guarín
Karen Lynch

Karen Lynch

Head of Content at Greenbook

Matt O’Mara, Cranbrook: AI, Jobs & the Insights Market

Artificial Intelligence and Machine Learning

Matt O’Mara, Cranbrook: AI, Jobs & the Insights Market

Karen Lynch

Karen Lynch

Head of Content at Greenbook

Building Insights & Trust at SimpliSafe with Bethan Blakeley
Karen Lynch

Karen Lynch

Head of Content at Greenbook

How a DIY Spirit Took Michelle Finzel from Small Business to DAP Global
Karen Lynch

Karen Lynch

Head of Content at Greenbook

From Community to Clarity: ConvoTrack’s Approach to Insights

Artificial Intelligence and Machine Learning

From Community to Clarity: ConvoTrack’s Approach to Insights

Karen Lynch

Karen Lynch

Head of Content at Greenbook

B2B Research Reinvented: Matt Powell Talks Trust and Tech

Business-to-Business (B2B) Market Research

B2B Research Reinvented: Matt Powell Talks Trust and Tech

Karen Lynch

Karen Lynch

Head of Content at Greenbook