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InterQ

Company Description

Headquartered in Silicon Valley, InterQ delivers innovative market research for the tech industry, including qualitative (focus groups, in-depth interviews, ethnographic research), quantitative, UX testing, and online and mobile research. We work with companies locally and nationwide, providing product concept testing, new territory research, segmentation, advertising messaging testing, and customer journey mapping. We use the most technologically advanced software, allowing us to conduct research online and on mobile devices, as well as in traditional settings. Our team is unique in market research: We bring a multidisciplinary team with deep roots in advertising agencies, academic qualitative research, business development, and sales and marketing. A partial list of our current clients include Tesla, Google Fiber, LG, Samsung, PricewaterhouseCoopers, Monster Energy Drinks, Rally Health, Stanford University, TPG, Boston Consulting Group Digital Ventures, Autodesk, Esurance, Castlight Health, SurveyMonkey, Rakuten, and VIPKID. We also offer quantitative surveys and database research.

Affiliations:
  • QRCA (United States)
Company type:
  • Full Service Market Research
  • Qualitative Research Services
  • Quantitative Research Services
Telephone:
(844) 288-0788
(805) 290 2931
Address:
156 2nd Street
San Francisco, California, 94105
United States of America
Metropolitan Area:
San Francisco-Oakland (CA)
Region:
California
Countries where research is conducted:
United States of America, United Kingdom, Canada
see full list »

CASE STUDIES (8)

Market research resources (22)

Online versus In-Person Focus Groups Online versus In-Person Focus Groups

With digital methods, we’re able to replicate – as best we can – in-person conversations and sessions through online formats that may include webcam focus groups and mobile data capture. If you’re try...

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What is Customer Journey Mapping? What is Customer Journey Mapping?

Customer journey mapping (also known as simply journey mapping or path to purchase studies), is actually an incredibly powerful tool. It’s certainly not new, though it has been given new wings, thanks...

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From the blog: InterQ Research Blog

User Testing Research in Silicon Valley

Silicon Valley is full of tech companies that are looking to release products which require user testing research. From apps, to software, to VR, there is no shortage of products that require user feedback. Companies that try to do this… The post User Testing Research in Silicon Valley appeare

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How to Find the Best Market Research Firm

If you’re running a startup, or work on a marketing or product team at an established company, at some point, if you’re doing your due-diligence, you’ll likely encounter a point where you realize you need to employ an outside market… The post How to Find the Best Market Research Firm appeared

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Tech Industry Market Research

At InterQ, we’re headquartered in San Francisco – which, according to most maps, is smack in Silicon Valley. We’re surrounded by tech companies, tech chatter on the street, and – this part isn’t so great – tech-industry rents. However, we… The post Tech Industry Market Research appeared first

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