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InterQ

Company Description

Headquartered in Silicon Valley, InterQ delivers innovative market research, including qualitative (focus groups, in-depth interviews, ethnographic research), quantitative, UX testing, and online and mobile research. We work with companies locally and nationwide, providing product concept testing, new territory research, segmentation, advertising messaging testing, and customer journey mapping. We use the most technologically advanced software, allowing us to conduct research online and on mobile devices, as well as in traditional settings. Our team is unique in market research: We bring a multidisciplinary team with deep roots in advertising agencies, academic qualitative research, business development, and sales and marketing. A partial list of our current clients include Tesla, Monster Energy Drinks, Rally Health, Stanford, TPG, Boston Consulting Group Digital Ventures, Autodesk, Esurance, Castlight Health, SurveyMonkey, Wufoo, Cal Poly Corporation, and Acadine Technologies. We work with clients in all sectors: From tech, to nonprofits. In addition to research services, we also offer marketing messaging, including copywriting and brand development.

Affiliations:
  • QRCA (United States)
Company type:
  • Full Service Market Research
  • Qualitative Research Services
  • Quantitative Research Services
Telephone:
(844) 288-0788
(805) 290 2931
Address:
156 2nd Street
San Francisco, California, 94105
United States of America
Metropolitan Area:
San Francisco-Oakland (CA)
Region:
California
Countries where research is conducted:
United States of America, United Kingdom, Canada
see full list »

CASE STUDIES (6)

Market research resources (17)

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From the blog: InterQ Research Blog

Customer Journey Mapping in B2B

As companies seek to understand the gaps, barriers, and processes that customers experience in navigating websites, seeking customer support, or making an in-store purchase, customer journey mapping is increasing in popularity in B2C environments. However, we aren’t seeing these trends in business e

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Ideal Sample Size in Qualitative Research

When beginning research with new clients, the questions that top their lists are often: is there an ideal sample size in qualitative research? If so, what is it? This question is important! Size matters, albeit in a different manner than in quantitative research, where numbers are attached to statis

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What You Don’t Know About Millennials Could Hurt You

Millennials. If you’re in marketing, design, tech, or really, any industry that is fighting for wallet share, Millennials, and their influencing power, are likely top-of-mind. Millennials, as we’ve reported before, have eclipsed Baby Boomers as the largest age group demographic in the U.S. While the

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