Mediamark Research, Inc.

Mediamark's national syndicated survey is the gold standard single source guide used by media, advertisers and agencies as the basis for media/marketing planning decision-making. MRI Market Solutions, MRI's custom research/database services division, offers creative solutions to marketplace challenges -- conducting primary research and using our national consumer study as the foundation for much of our inspiration: fusing new or existing data (we collect or yours); developing and applying segmentations (your data, we create from new data, and/or our national study); and database modeling to identify prospects and product potential. Products include online brand/media panels, subscriber studies, new product launch, brand development/extension strategic reseach initiatives, consulting.