McLaren Group Marketing vs decision point

McLaren Group Marketing
McLaren Group Marketing

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decision point
decision point

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Company details

Description

At McLaren Group Marketing, we excel in Marketing & Research with over 15 years of experience in the Japanese market.


Our bilingual team provides full-service quantitative and qualitative research, combining traditional and cutting-edge methods using AI. We understand local t

At decision point we fuel business breakthroughs by turning consumer understanding into smart decisions and growth. Whether you're exploring new products, refining your brand, or uncovering what motivates your customers, we bring clarity and direction to move your business forwar

Type of company

  • Qualitative Research

  • Quantitative Research

  • Full Service

  • Consulting

  • Qualitative Research

  • Quantitative Research

Top benefits

  • Full-Service (Quant/Qual)

  • Bi-lingual/Bi-cultural

  • Cutting-Edge AI Solutions

  • Competitive Pricing

  • Collaborative Approach

  • Custom designed research

  • Unparalleled analytics

  • Insights into action

  • Strategic consultants

  • Excellent client service

Location

Tokyo, Japan

Madison, Wisconsin, United States

Market Research Specialties

  • International Market Research with Consumers

  • Full Service Market Research

  • Qualitative Market Research Services

  • Business-to-Business Research

  • Secondary & Desk Market Research

  • Ethnography

  • Brand Positioning Research

  • Conjoint Analysis / Trade-off/Choice Modeling

  • Packaging Testing

  • Product Development Research

Features and attributes

  • Advanced Analytics
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Research repository
  • Survey Analysis
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing
  • Advanced Analytics
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Research repository
  • Survey Analysis
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing
  • Сredentials

    Ratings & Testimonials

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    5

    Based on 3 ratings

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    Images

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    decision point

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