VideoMining vs Numerator

VideoMining
VideoMining

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Numerator
Numerator

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Company details

Description

VideoMining is a market research firm that specializes in shopper behavior insights, leveraging cutting-edge AI technology and behavioral science expertise to unlock unprecedented insights across the entire in-store experience and revolutionize the way marketers understand shopper behavior.  Combini

Numerator provides modern market intelligence for more growth. The company equips brands and retailers with detailed data on marketing programs, including advertising, promotions and pricing, influencing the path to purchase. It also has deep insight into consumer purchasing across brands, regard

Type of company

  • Data & Analytics

  • Quantitative Research

  • Software & Technology

  • Data & Analytics

  • Full Service

  • Software & Technology

Top benefits

  • AI-Powered Technology

  • Observational Research

  • In-Store Behavior Experts

  • Path to Purchase Insights

  • Shopper Insight Expertise

  • Panel Data Analysis

  • Omnichannel Share Data

  • Verified Buyer Surveys

  • Advertising Intelligence

  • Promotions Intelligence

Location

State College, Pennsylvania, United States

Chicago, Illinois, United States

Market Research Specialties

  • Shopper Insights

  • Ethnography

  • Retail Research - Store Layout/Design/Flow/Signage

  • Shopper Journey Mapping

  • Packaged Goods [market sector expertise]

  • Online Research Panels

  • Product Development Research

  • Consumer Market Research

  • Promotion Development & Evaluation Research

  • Shopper Insights