Material is an intelligent growth company. Fueled by a powerful core in market research, behavioral science and data analytics, Material has a fifty-year history of building customer intelligence into brands and experiences that compete and win. Material works with world-class companies to antici
Full Service
Qualitative Research
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Cannabis Product Experts
USA, Canada and Global
Creative Methodologies
Consumer Sensory Based
Strong Legal Background
Intelligent Growth
Behavioral Analytics
Brand Marketing & CRM
Customer Experience
Product Design
Brampton, Ontario, Canada
New York, New York, United States
Cannabis & CBD [market sector expertise]
Taste Tests & Sensory Tests
Online Focus Groups
Product Market Research
Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers