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Dana Stanley
Greenbook’s Chief Revenue Officer
Material vs C+R Research
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Company details
Description
Material is an intelligent growth company. Fueled by a powerful core in market research, behavioral science and data analytics, Material has a fifty-year history of building customer intelligence into brands and experiences that compete and win. Material works with world-class companies to antici
For 65 years, C+R Research, a women-owned, full-service marketing insights agency, has been helping brands grow by delivering great research, deep perspective, and committed client service. We are dedicated to delivering smartly designed resear
Type of company
Full Service
Qualitative Research
Quantitative Research
Qualitative Research
Quantitative Research
Panels / Communities
Top benefits
Intelligent Growth
Behavioral Analytics
Brand Marketing & CRM
Customer Experience
Product Design
Innovative Custom Research
Live and Online Qual
Agile Suite of Solutions
Communities
Multicultural Expertise
Location
New York, New York, United States
Chicago, Illinois, United States
Market Research Specialties
Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers
Business-to-Business Research
Consumer Attitude & Usage Research
Shopper Insights
Market Segmentation
Brand Equity Research