Vision Strategy and Insights, Inc. vs P&K Research

Vision Strategy and Insights, Inc.
Vision Strategy and Insights, Inc.

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P&K Research
P&K Research

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Company details

Description

For marketing professionals who want to maximize the performance of their brand, Vision Strategy and Insights provides actionable, culturally contextualized insights and guidance by market segment that are essential to understanding and navigating the complex, multi-faceted consumer landscape.

For 65+ years P&K Research has been a pioneering leader in research methods and analytics. Our expertise reveals the drivers of consumer acceptance across multiple categories including food, beverage, personal care, vitamins/supplements, and more. We offer customized solutions tailored to eve

Type of company

  • Full Service

  • Qualitative Research

  • Quantitative Research

  • Full Service

  • Qualitative Research

  • Quantitative Research

Top benefits

  • Multicultural expertise

  • Spanish language

  • African American

  • Minority/women owned

  • Political/issue advocacy

  • Proven Expertise

  • Customized Solutions

  • Diverse Facilities

  • Commitment to Quality

  • Innovative Approach

Location

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Chicago, Illinois, United States

Market Research Specialties

  • Business Issue: Social, political, non-profit goals

  • Full Service Market Research

  • Full Service Quantitative Market Research

  • Full Service Qualitative Market Research

  • Hybrid & Mixed Methodology Market Research

  • Consumer Market Research

  • Sensory Research

  • Legal Claims Substantiation Research

  • Product Optimization Research

  • Home Use Tests

Images

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P&K Research

Santa Ana Testing Room

P&K Research

Chicago Qual Kitchen

P&K Research