RESEARCH STRATEGY GROUP is an insights agency focused on innovation, with offices in Toronto, New York, Minneapolis, and London. Our focus is on the unconscious, emotional, and implicit measures that help understand consumer behavior.
EMOTIONAL AND RATIONAL MEASUREMENT: We approach research
Consulting
Full Service
Qualitative Consultant
Full Service
Qualitative Consultant
Qualitative Research
Discrete Choice Modeling
Choice-based Segmentation
Applied Ethnography
Behavioral Science
Psychoanalytics
Team Sport Research
Discovery User Research
Strategic User Research
Digital Product Focus
Small Nimble Team
TORONTO, Ontario, Canada
Bethesda, Maryland, United States
Alcoholic Beverages [market sector expertise]
Casinos & Gambling [market sector expertise]
Healthcare & Medical [market sector expertise]
Packaged Goods [market sector expertise]
Market Simulation & Modeling
Website Usability & UX
Remote Website User Testing
User Testing
Market Measurement & Evaluation Studies
One-on-One & In-Depth Interviews (IDI)