Brooke Schlesinger

Associate Director, Custom Research

YouGov

Brooke is an Associate Director of Custom Research at YouGov, specialising in both qualitative and quantitative methodologies. With over a decade of experience, she has conceived and led major studies on topics ranging from AI–human relationships to value systems and cultural clusters across countries. She is dedicated to uncovering the cultural and societal forces shaping perception and behaviour today and defining the world of tomorrow. Her background includes roles at TED ("TED Talks") and the Ad Council in New York, where she worked at the intersection of research, communications, and cultural insight. This experience, combined with her academic training in history, equips her with a unique ability to blend rigorous data analysis with compelling narrative understanding for clients and the broader public. Brooke is a dual native of Australia and the US and graduated cum laude from The George Washington University, where she also earned Special Honors in American Studies in recognition of her outstanding academic achievement.