Advertising Benchmark Index (ABX)
ABX evaluates your creative against the world’s largest database of in-market ads - across media types – so you can make smart business decisions.
Top Cross-Media Measurement Agencies
Top market research companies that specialize in finding out how media audiences, viewers, readers, moviegoers, ticket holders, and subscribers respond to multifaceted media campaigns using an equitable methodology and determining which paid advertising is most effective.
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LOCATION
Shelton, Connecticut
Dynata helps companies harness the power of first-party data to make informed decisions about the products and messages they bring to market.
Why choose Dynata
High-quality and reliable data
Award-winning ML technology
Proprietary panel of 70m
2,700 profiling attributes
Used by 80% of Fortune500
LOCATION
White Plains, New York
ABX evaluates your creative against the world’s largest database of in-market ads - across media types – so you can make smart business decisions.
Why choose Advertising Benchmark Index (ABX)
Global Ad Effectiveness
Syndicated and Custom
ABX Index & Proven Norms
500K+ in-Market Ad Tests
All Media Types/Channels
LOCATION
Portland, Oregon
Learn how to excite people and win customers through our extensive database of Excitement Points®.
LOCATION
Taastrup, Denmark
Neurons AI gives marketers clear, data-driven recommendations to optimize the performance and attention potential of their creative assets.
Why choose Neurons
Neuroscience
AI Expertise
Global Reach
Predictive Insights
Full-Service Suite