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Getting into the Shower and other Private Places with Mobile Qualitative
Presented by Civicom Marketing Research Services
Presentation by Rebecca West, CEO at Civicom.
Key insights:
- Mobile ethnography creates privacy options that free consumers
- Consumers open up when they are given control
- Sentiment becomes clearer with mobile qualitative tools
This content was provided by Civicom. Visit their website at www.civi.com/marketingresearch.
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LOCATION
Greenwich, Connecticut, United States
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Civicom-CyberFacility & CCam for facilitating online & in-person IDIs & focus groups and Quillit an AI report-generating tool for qualitative research
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