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[WEBINAR] The Real Opportunity for Social Media Insights
Presented by Gen2 Advisors
Join Vinu George of Microsoft and Gregg Archibald of Gen2 Advisors as they discuss how companies are using social media analytics to find actionable answers to a variety of marketing questions today, and what it takes to “get there” – from an organizational, resource, and technology perspective.
Every month, over 60% of the Internet-connected population interacts with each other using social media. They share openly and freely on every subject imaginable – including your brand. Your competitors’ brands. Their customer experience. Their product desires. In this webinar, we’re not going to argue whether you should be listening and monitoring those interactions (because you should!) but open your eyes to new opportunities. Join Vinu George of Microsoft and Gregg Archibald of Gen2 Advisors as they discuss how companies are using social media analytics to find actionable answers to a variety of marketing questions today, and what it takes to “get there” – from an organizational, resource, and technology perspective.
This content was provided by Gen2 Advisors. Visit their website at www.gen2advisors.com.
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