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Dana Stanley
Greenbook’s Chief Revenue Officer
Categories
Focus on LATAM
A local perspective on what makes marketing research in Latin America and the Caribbean unique.
An Opportunity in the Middle of the Living Room: the Adoption of CTV in Brazil
Connected TV is a reality. Understand how this affects the advertising market and which variables place Brazil as a leader of consumption in Latin Ame...
Elis Freire
Reporter at Jornal Correio
About this channel
Bela Sangiorgi is a Research Associate at 10kHumans, and part of the company's Latin American team. In her role as Visionary Insights LATAM expert channel host, Bela and her contributing team help grow the world’s understanding of the LATAM market, amplifying local voices and perspectives and highlighting the work of local brands and professionals throughout the region.
Contributors
Bela Sangiorgi
Research Associate
Latest
An Opportunity in the Middle of the Living Room: the Adoption of CTV in Brazil
Connected TV is a reality. Understand how this affects the advertising market and which variables place Brazil as a leader of consumption in Latin Ame...
Elis Freire
Reporter at Jornal Correio
What You Should Know About the Culture of Female Entrepreneurship in Latin America
Female entrepreneurship in LATAM is rising. Explore socioeconomic drivers, growth trends, challenges, and Brazil’s role as a leader in tech and startu...
Elis Freire
Reporter at Jornal Correio
Digital Nomads and Expats: Influencing Housing and Hospitality in Latin America
Latin America is attracting remote workers from the Global North, reshaping housing and hospitality. Discover the impact of this growing consumer grou...
Ashleigh Purcell
Chief of Staff at 10k Humans
How Conscious Festivals Are Transforming Culture Through Sustainability in LATAM
Conscious festivals in LATAM like Buena Vibra and Envision blend music, culture, and sustainability to spark impact and elevate local voices.
Melody Sciumbata
Between Respect and Representation in the Latin American Market
Authenticity drives impact. El Eternauta shows how cultural respect and memory can help brands build trust and relevance in Latin America and beyond.
Melody Sciumbata
How A Niche Argentine Comic Became Netflix's Newest Success
Explore how Netflix’s El Eternauta taps into Argentine identity and history to influence global streaming trends and engage Latin American audiences.
Melody Sciumbata
Empowering the Future: A Conversation with Anne-Sophie Damelincourt, President of ESOMAR
Anne-Sophie Damelincourt shares how LATAM researchers can engage globally and why she champions the ...
Back to Tape: Why the Cassette Revival Is Thriving in Argentina’s Music Scene
Cassettes are making a nostalgic comeback in Argentina’s indie and punk scenes—offering artists and fans a tangible, emotional connection to music.
Melody Sciumbata
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