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AgMetrics Research & Consulting

Company Description

AgMetrics is a consultative marketing research firm specialized in serving the Agricultural Industry and Non-Farm Rural Markets. We have extensive Industry knowledge in numerous market and product sectors.

Hands-on project design and analysis from Company Management assures Clients that their research is conducted using solid research practices and methodologies.

The end result is highly-skilled, professionally managed research for Clients without the worry and frustration of training suppliers with limited familiarity of the Industry.

AgMetrics conducts both qualitative and quantitative research for Clients.

For qualitative research, focus groups and personal interviews are professionally moderated. All sessions are either video or audio recorded. The sessions are thoroughly analyzed and summarized in Client Management Reports, which normally include video or audio clips supporting research findings and conclusions.

For quantitative research, AgMetrics provides full-service projects to Clients including all phases of study production — research design, data collection, tabulation, analysis and reporting. AgMetrics routinely conducts the following types of quantitative studies for Clients: •Communications Concept Testing and Tracking •Product and/or Service Concept Assessment •Pricing Studies (Discrete Choice, Monadic, Etc.) •Satisfaction & Image (Company, Brand, Service, Etc.) •Market Measurement and Intentions •Channel Program Assessment

Study presentations from AgMetrics to Client Management are standard. Regardless of the research approach used, qualitative or quantitative, AgMetrics strives to provide Clients projects that are as “turn key” as possible.

Company type:
  • Consulting
  • Full Service
  • Support Services
Telephone:
(636) 677-3984
Address:
John Mattingly
2791 Country Road
High Ridge, Missouri, 63049
United States of America
Metropolitan Area:
St. Louis (MO--IL)
Region:
Missouri
Other Links:
John Mattingly
Principal
(636) 677-3984
Countries where research is conducted:
United States of America
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Market research Specialties

Industries & Demographics

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