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Dana Stanley
Greenbook’s Chief Revenue Officer
RP Insights LLC
Moderator and researcher with client-side experience. RIVA-trained. MBA, Psychology PhD. Bilingual. Areas: Healthcare, Retail, Travel, Info Services.
Why choose Us
Prior client-side roles
Cross-function experience
Actionable reports
Mixed research methods
US, Int'l, Multilingual
What is RP Insights LLC?
SUMMARY: RP Insights LLC is an independent market research practice led by Raul Perez, Ph.D. Raul has significant client-side experience, which enables him to provide clients with business-ready reports.
SERVICES: Full-service qualitative research, moderation-only engagements, qualitative analysis-only engagements; full-service quantitative research, survey analysis, and reporting.
RESEARCHER BIO: Raul Perez is a freelance moderator and market researcher with 20+ years of experience in several industries. He has held client-side roles in eCommerce, fintech, healthcare, retail, and travel & entertainment. As a supplier, he has supported clients in these industries as well as others.
Raul leads exploratory research, concept tests, acceptability/preference studies, customer experience research, and UX. He has a background in psychology, which he employs to deep dive into the emotional aspects of customers and product users. His extensive experience in product development leads him to probe insightfully into business-critical issues. His cross-functional work within multiple industries helps him provide recommendations amenable to different internal audiences. He is a RIVA-trained moderator.
Raul moderates in English for the US, Canada, and UK markets. He also moderates in Spanish in LATAM, Spain, and the US. He has Master’s degree in business administration from the University of Florida, and a doctorate in psychology from Yale University.
SERVICES: Full-service qualitative research, moderation-only engagements, qualitative analysis-only engagements; full-service quantitative research, survey analysis, and reporting.
RESEARCHER BIO: Raul Perez is a freelance moderator and market researcher with 20+ years of experience in several industries. He has held client-side roles in eCommerce, fintech, healthcare, retail, and travel & entertainment. As a supplier, he has supported clients in these industries as well as others.
Raul leads exploratory research, concept tests, acceptability/preference studies, customer experience research, and UX. He has a background in psychology, which he employs to deep dive into the emotional aspects of customers and product users. His extensive experience in product development leads him to probe insightfully into business-critical issues. His cross-functional work within multiple industries helps him provide recommendations amenable to different internal audiences. He is a RIVA-trained moderator.
Raul moderates in English for the US, Canada, and UK markets. He also moderates in Spanish in LATAM, Spain, and the US. He has Master’s degree in business administration from the University of Florida, and a doctorate in psychology from Yale University.
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