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Schaefer
Henderson, Nevada
Why choose Schaefer
Award-Winning
Boutique Pricing
Strategy-First
98% Client Retention
Global Data Collection
About
Award-Winning, Full Service Global Market Research Firm. Transforming data into growth with actionable insights for the food, beverage, personal care, and home goods sectors. Serving incredible clients with full-service market, customer, product, pricing, and brand research services.
Our Unique Approach Why Schaefer? Because we get it. We've been in the trenches of full-service marketing and revenue generation. We employ sophisticated research methods like conjoints, Van Westendorp, Gabor-Granger, Kano, monadic testing, and beyond, tailored to give you insights that are not just profound but profoundly usable. From Fortune 100 research prowess to guiding new brands towards product-market fit, our experience is as broad as it is deep.
We serve you. You're on the front lines, making the calls that shape the future. We're here to arm you with the insights that ensure those decisions not only hit the mark but redefine it.
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2 results
Drive My Way Leads Transportation Industry With Driver Happiness Benchmark
Maintaining a satisfied workforce is crucial for operational success and retention in the transportation industry. Drive My Way identified a pressing need to understand the evolving landscape of driver satisfaction within America's professional truck driving community. Initial observations suggested a declining job and lifestyle satisfaction trend among CDL truck drivers, exacerbated by the entry of newer drivers into the field. This trend posed significant challenges for employers regarding recruitment, retention, and overall workforce stability. Schaefer was tasked with conducting comprehensive research to quantify these shifts in satisfaction and identify underlying factors contributing to driver discontent.
Global Horizons: Charting the Course for Multinational Food Expansion Success
A multinational corporation, renowned for its innovative product line, faced the daunting task of determining the viability of expanding their footprint internationally. With a diverse range of markets to consider, the company needed detailed insights into customer preferences and market sizes across different regions. The goal was to identify which markets held the most promise for successful expansion without risking the brand's reputation or financial stability