Blix vs Latana

Company details

Description

Blix is a a powerful, easy-to-use text analysis platform for coding and analyzing survey open-ends and online reviews at scale, powered by Generative AI.


Our semantic coding platform will automatically turn qualitative textual feedback into coded quantitative data.


Founded in 2019, Latana has developed the next generation of brand tracking tools through by utilizing innovative ad-based sampling technology and non-incentivized surveys.


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Type of company

  • Data & Analytics

  • Software & Technology

  • Quantitative Research

  • Software & Technology

  • Consulting

  • Data & Analytics

Top benefits

  • Automated theme extraction

  • AI-Powered verbatim coding

  • Effortless & Easy to use

  • Multiple language support

  • Sentiment analysis

  • Better Data - Machine Learning

  • Ad-Based Sampling

  • 50 billing Ad Impressions Per Day

  • Honest Non-Incentivized Responses

  • 190+ Countries and 2,000 Cities

Location

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Berlin, Germany

Market Research Specialties

  • Open-End & Verbatim Response Coding

  • Text Analytics

  • Customer Experience Research

  • Data Analysis

  • Artificial Intelligence / AI-Powered Insight Platforms

  • Brand Image Tracking

  • Apparel & Clothing [market sector expertise]

  • Global Market Research Capabilities

  • Brand Equity Research

Features and attributes

  • AI-Powered Trend Detection
  • Advanced Analytics
  • Analysis of Owned Content
  • Audience/Influencer Analytics
  • BI & Data Visualization
  • Competitive Insights
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Multisource data integration
  • Omnibus brand tracking
  • Proprietary data
  • Qualitative Data Analysis
  • Real-time tracking & alerts
  • Social Media & Web Analytics
  • Social Media Monitoring
  • Survey Analysis
  • Syndicated brand panels
  • AI-Powered Trend Detection
  • Advanced Analytics
  • Analysis of Owned Content
  • Audience/Influencer Analytics
  • BI & Data Visualization
  • Competitive Insights
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Multisource data integration
  • Omnibus brand tracking
  • Proprietary data
  • Qualitative Data Analysis
  • Real-time tracking & alerts
  • Social Media & Web Analytics
  • Social Media Monitoring
  • Survey Analysis
  • Syndicated brand panels
  • Images

    Blix

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