Drop vs C+R Research

Company details

Description

Drop is a coalition customer loyalty program, in which users earn points using a linked debit or credit card. In contrast to traditional rewards programs which are built around a retail point-of-sale system, Drop uses banking APIs to read one’s credit card transaction data directly and gives points

For 65 years, C+R Research, a women-owned, full-service marketing insights agency, has been helping brands grow by delivering great research, deep perspective, and committed client service. We are dedicated to delivering smartly designed resear

Type of company

  • Data Collection

  • Panels / Communities

  • Qualitative Research

  • Qualitative Research

  • Quantitative Research

  • Panels / Communities

Top benefits

  • Exclusive Insights

  • New Customer Acquisition

  • Competitive Insights

  • Consumer Insights

  • 5 Million person panel

  • Innovative Custom Research

  • Live and Online Qual

  • Agile Suite of Solutions

  • Communities

  • Multicultural Expertise

Location

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Chicago, Illinois, United States

Market Research Specialties

  • Advertising Research

  • Brand Loyalty / Satisfaction Research

  • B2B Research Market & Competitive Intelligence

  • Consumer Market Research

  • Consumer Trends Research

  • Business-to-Business Research

  • Consumer Attitude & Usage Research

  • Shopper Insights

  • Market Segmentation

  • Brand Equity Research

Features and attributes

  • AI-Enhanced Moderation
  • Conversational Surveys
  • E-commerce
  • Insight Communities
  • Integration w. marketing tools
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Web usability testing
  • AI-Enhanced Moderation
  • Conversational Surveys
  • E-commerce
  • Insight Communities
  • Integration w. marketing tools
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Web usability testing