Material is an intelligent growth company. Fueled by a powerful core in market research, behavioral science and data analytics, Material has a fifty-year history of building customer intelligence into brands and experiences that compete and win. Material works with world-class companies to antici
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Qualitative Research
Quantitative Research
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Global office network
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Full suite MR solutions
Intelligent Growth
Behavioral Analytics
Brand Marketing & CRM
Customer Experience
Product Design
Chicago, Illinois, United States
New York, New York, United States
Advertising Content Analysis Research
Full Service Quantitative Market Research
Full Service Qualitative Market Research
Moderating of Online Focus Groups & Interviews
Open-End & Verbatim Response Coding
Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers