Knit is an AI-Native Research Agency. We've built an AI-native platform, driven by research experts, that takes teams from scoping to stakeholder-ready report in a week or less. Unlike DIY survey tools or standalone AI qual platforms, Knit combines quant and qual research in one study, with resea
At decision point, we turn consumer understanding into better business decisions and growth opportunities. Whether you're exploring new products, refining your brand, or uncovering what motivates your customers, we bring the research expertise and business perspective to move you
Qualitative Research
Quantitative Research
Software & Technology
Consulting
Qualitative Research
Quantitative Research
Agency quality at AI speed
Quant + Qual single study
Dedicated research expert
One solution. Many use cases
65,000,000+ Panel Access
Custom designed research
Unparalleled analytics
Insights into action
Strategic consultants
Excellent client service
Austin, Texas, United States
Eagle River, Wisconsin, United States
Video Analysis & Video Analytics
Artificial Intelligence / AI-Powered Insight Platforms
Agile Market Research
Hybrid & Mixed Methodology Market Research
Text Analytics
Ethnography
Brand Positioning Research
Conjoint Analysis / Trade-off/Choice Modeling
Packaging Testing
Product Development Research
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Why work with decision point
The decision point difference
decision point | extending the value of research with AI