NIQ BASES vs Blix
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Company details
Description
Powered by true intelligence, collaborative data and 100 years of knowledge - we deliver the complete truth to retailers, manufacturers, an
Blix is a a powerful, easy-to-use text analysis platform for coding and analyzing survey open-ends and online reviews at scale, powered by Generative AI.
Our semantic coding platform will automatically turn qualitative textual feedback into coded quantitative data.
Type of company
Data & Analytics
International
Software & Technology
Data & Analytics
Software & Technology
Quantitative Research
Top benefits
Deep shopper insights
Product innovation
Optimize performance
Advertising & packaging
Line & price
Automated theme extraction
AI-Powered verbatim coding
Effortless & Easy to use
Multiple language support
Sentiment analysis
Location
Chicago, Illinois, United States
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Market Research Specialties
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Advertising Research
Concept Testing
Healthcare & Medical [market sector expertise]
Open-End & Verbatim Response Coding
Text Analytics
Customer Experience Research
Data Analysis
Artificial Intelligence / AI-Powered Insight Platforms
Features and attributes
Images
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