Spark Sensory AI vs Illuminate Asia

Spark Sensory AI is a consumer research specialist that decodes emotions through the human senses. By translating sight, sound, taste, smell, and touch into measurable, predictive intelligence, they help brands, products, and AI sense, predict, and connect more deeply with people.

Our work

Evidence-Based Strategy for Southeast Asia. Illuminate Asia is a full-service insights and strategy consultancy, founded in 2011 and born and bred in the region we serve. Our roots are in Indonesia, and today our teams are embedded across Southeast Asia's key markets, including Singapore, Malaysi