Strategic Focus, with in-house qualitative and quantitative capabilities, is a full-service marketing research company whose passion is to provide the best quality marketing research services to our clients.
Our strength and focus is in Greater China covering China, Hong Kong, Ta
Material is an intelligent growth company. Fueled by a powerful core in market research, behavioral science and data analytics, Material has a fifty-year history of building customer intelligence into brands and experiences that compete and win. Material works with world-class companies to antici
Full Service
International
Qualitative Research
Full Service
Qualitative Research
Quantitative Research
Quality, our top priority
Operating since 1996
Passionate in what we do
Trusted partner
Deliver what we promise
Intelligent Growth
Behavioral Analytics
Brand Marketing & CRM
Customer Experience
Product Design
Kowloon, Hong Kong
New York, New York, United States
Brand Positioning Research
Concept Development Research
Ethnography
Advertising Communication Strategy Research
Moderating of Online Focus Groups & Interviews
Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers