The Dieringer Research Group (The DRG) vs The Sound

The Dieringer Research Group (The DRG)
The Dieringer Research Group (The DRG)

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The Sound
The Sound

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Company details

Description

We are marketing research consultants ready to help you change the world by focusing on what matters most to your brand (BX), your customers (CX), and your employees (EX.) We see it as a partnership built on so much more than?the data. Yes, data is a gold mine.?And?we?know how to use it to find what

The Sound is a Global Consumer Research, Brand Strategy and Product Innovation agency, applying leading edge market research techniques, technologies and marketing models to solve client brand, marketing, communications and product challenges.


We are a team of brand experts, stra

Type of company

  • Consulting

  • Data Collection

  • Full Service

  • Data & Analytics

  • Consulting

  • Full Service

Top benefits

  • Full-service research

  • Consultative approach

  • CX/BX/EX experts

  • Quality-driven results

  • Compelling insights

  • We are outcome driven

  • We put empathy first

  • We see humans in data

  • We see what others don't

  • We drive real growth

Location

Brookfield, Wisconsin, United States

Chicago, Illinois, United States

Market Research Specialties

  • Advertising Effectiveness Research

  • Brand Image Tracking

  • Business-to-Business Research

  • Customer Loyalty Research

  • Customer Satisfaction Research

  • Business Issue: Brand / product / service launch

  • Advertising Research

  • Advertising Communication Strategy Research

  • International Market Research with Consumers

  • Idea Generation

Features and attributes

  • Asynchronous platform
  • Custom tracking surveys
  • Mobile platform
  • Omnibus brand tracking
  • Physical product testing
  • Product analytics
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Asynchronous platform
  • Custom tracking surveys
  • Mobile platform
  • Omnibus brand tracking
  • Physical product testing
  • Product analytics
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Images

    The Dieringer Research Group (The DRG)

    View from Observation Room

    The Dieringer Research Group (The DRG)

    Classroom Style Focus Group

    The Dieringer Research Group (The DRG)

    Reception

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