Zebra Strategies vs Material

Zebra Strategies

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Material

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Company details

Description

Zebra Strategies is a full service research consultancy. We offer nationwide recruiting, field management, online research, social media research, moderating and interviewing. We also have extensive multicultural services and have Hispanic, Asian and African American research services. Zebra Strateg

Material is a global strategy, insights, design, and technology partner to companies striving for true customer centricity and ongoing relevance in a digital first, customer-led world. By leveraging proprietary, science-based tools that enable human understanding, we inform and create customer-ce

Type of company

Full Service
Qualitative Research
Recruiting

Full Service
Qualitative Research
Quantitative Research

Top benefits

Customer Experience
Behavioral Analytics
Brand Marketing & CRM
Growth Strategy
Product Design

Location

New York, New York, United States

Market Research Specialties

Advertising Research
Consumer Market Research
Market Research with African-Americans
Market Research with Hispanics / Latinos
Brand Identity Research

Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers

Features and attributes

Advanced Analytics

Asset management

Asynchronous platform

Audience/Influencer Analytics

Behavioral capabilities

Brand management

Brand monitoring

Collaboration & Storytelling

Collaboration & workflow

Competitive Insights

Custom tracking surveys

Emotion & sentiment in video

Gen AI summaries & insights

Ideation and co-creation tools

Image identification

Insight Communities

Mobile UX and accessibility

Mobile platform

Natural language queries

Proprietary data

Qual & quant integration

Qual-at-scale platform

Qualitative Data Analysis

Qualitative recruitment

Real-time tracking & alerts

Research communities

Social Media & Web Analytics

Social Media Monitoring

Survey Analysis

Synchronous platform

Templated & automated testing

Transcription quality

Visual analysis tools