Director of Agency Value

IPA (Institute of Practitioners in Advertising)

Joyce Kelso is an ambitious advertising professional who has worked at a senior level in a number of communication agencies and also in the not-for-profit sector, most recently with the IPA (Institute of Practitioners in Advertising). In her role as Director of Agency Value, she brings together agency heads (CEO’s, COO and MD’s) to develop the IPA’s thinking and policies for all aspects of the business.