Olga Shaeva is a trends and futures researcher, PhD in sociology. She is co-founder of Algorithm Trend Intelligence (Lille, France). Olga has been working on proprietary methodology of applied trendwatching and foresight for business in the CIS, EEMEA and global market since 2016. Olga is part of Trend Locals trendspotters network, Radar DAO, Société Française de Prospective (SFdP) and The Global Futures Society (GFS), Fellow and member of the Steering Committee in Next Generation Foresight Practitioners (NGFP).
Sessions
Jun 24
3:35 PM - 4:00 PM GMT+2
Blue Stage
AI for Qual Research
AI Governance / Trust
Research Automation
Trend Forecasting
Proof of Partner: Who’s Really in the Pilot Seat?
When humans and LLMs share the cockpit of insight generation, who’s really steering? Based on a real collaboration between Algorithm Trend Intelligence and a major EMEA e-commerce platform, this session explores what works - and what doesn’t - in building a practical human–AI research pipeline for detecting weak signals and turning them into strategic decisions. Key Takeaways: 1. Understand how traditional trend research evolved into an AI-augmented multi-agent research pipeline 2. Learn what actually works (and what doesn’t) when integrating LLMs into research&insight process 3. Discover how AI can support expert researchers and non-experts through prompts for tagged databases
Also speaking
Nikolay Khlopov
Head of Trends & Insights, Algorithm Trend Intelligence
