Yola Khoreva

Senior Innovation & CMI Manager

Jack Link's EMEA

My motto: knowledge is power while experience is enhancer power I believe that deep knowledge of consumers’ needs and motivations is a driving power to succeed in business. My strong advantage is 13+ years of profound experience in marketing, consumer research & analytics, innovation and project management in various markets followed by implementing results of such in new successful products. I know how to develop concepts starting from consumer insights and how to implement them into the valuable products through the innovation process. Effective cooperation with various stakeholders is what making things happen and I’m good at this. Learning and doing something new on constant base that is what excites and inspires me in life and my professional area.