Director Brand Insights

PepsiCo Foods North America

In his 13+ years working on Frito-Lay specific brands, Brodie Dunn has been an integral part of the top 5 innovations in Frito-Lay history, as well as the development of 11 award-winning Super Bowl commercials with Doritos, Cheetos, Lays and Flamin Hot, and helping the Cheetos Brand Team win their first ever Cannes Gran Prix award for Brand Strategy in 2020. Prior to that, he spent 17 years at Pizza Hut/Yum Brands. Throughout his career, Brodie has strived to not just understand what consumers want, but to empathize with them, share their pains and passions, to better drive human-centric innovation.