Christine Cottrell
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Executive Vice President, Strategy & Insights
Material
Christine is an executive vice president in Material’s Strategy and Insights practice. A seasoned expert in consumer behavior with a focus on media, financial services and retail trends, Christine takes pride in bringing a unique perspective to the challenges and best practices inherent to building brands. She is passionate about helping companies bring their consumers into focus with an actionable, story-driven and straightforward approach. Prior to joining Material, Christine started her insights career at Kate Spade and Juicy Couture where she developed positioning, targeting and growth strategies.