Justine Bassman

Justine Bassman

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Director, Insights & Strategy

Understood.org

Justine leads research to support Understood.org’s and their partners’ learning & strategic agendas. Before transitioning to the nonprofit sector 2 years ago, Justine spent 20 years in corporate Insights developing brand strategy, innovation and advertising for brands like Avon, Lysol & Mucinex. Justine has her MBA with a Marketing focus.

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