Insights Analyst

RAPT

Tanzania is a consumer insights professional specializing in qualitative research facilitation and uncovering human behaviors. She collaborates with reputable CPG brands, leveraging her expertise in product innovation, brand positioning, and consumer research. Somewhat of an alchemist, she is able to transform nuanced research into interesting takeaways for businesses that aim uncover the unfiltered lived experience of their consumers. Naturally curious, research is her favorite pastime; the ability to hold space and see others has been most fulfilling. She finds great joy in strategizing, ideating and being a creative. She believes everyone is a creative, often times they just aren’t creating!