Focus on APAC

Synthetic data is a powerful research tool when used wisely. Learn where it delivers value, where human research remains essential, and how to use it ...

Vijay Raj

Independent Consultant at Incite Growth

June 26, 2026

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AI is collapsing the cost of research infrastructure, creating new opportunities for agile, expertise-led agencies to compete and grow.

Spyros Koutlelos

Managing Partner at Webcall International Research

June 24, 2026

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A 2026 industry survey explores how AI-enabled agencies are reshaping market research, from workflows and skills to client expectations and value crea...

Piers Lee

Founder and Managing Director at Novema

June 12, 2026

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As AI speeds research production, insights leaders must focus on building stakeholder trust, ownership, and action, not just generating findings.

Nizar Maulana

Product Research Lead at Bluebird Group

May 27, 2026

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Online research chased speed over quality. Discover why rapport, trust, and legitimacy drive stronger engagement and better data than quick fixes.

Nitika Chaudhary

Co-Founder/CEO at Survey Sherpa

May 21, 2026

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Speed alone makes CX feel cold. Discover digital empathy, designing tech that builds trust, confidence, and inclusion beyond faster interfaces.

Lolitta Suffian

Senior Vice President, Customer Experience at Bank Simpanan Nasional

April 22, 2026

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Indonesia’s beauty market is booming. Local brands win by deeply understanding consumers—an edge multinationals can’t easily replicate.

Feby Ramadhani

Senior Product Researcher at ParagonCorp

April 8, 2026

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The rise of solo consumers is reshaping research and marketing. Brands must shift from household assumptions to smarter, insight-led support systems.

Parinyaporn Srangsomwong

Head of IMC & Digital Marketing (CE) at Thai Samsung Electronics Co., Ltd

March 25, 2026

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