TGM Research Highlights Emerging Trends at Petfair Vietnam Talk Series 2026

Vietnam’s pet care market is evolving rapidly, but many businesses still rely on assumptions about pet ownership and purchasing behavior. As pet parenting becomes more sophisticated, brands need a clearer understanding of changing consumer expectations, spending priorities, and emerging opportunities across nutrition, wellness, and pet technology.

TGM Research presented exclusive findings in TGM APAC Pet Care Insights 2026 at the Petfair Vietnam Talk Series 2026, sharing data-driven insights into the behaviors, attitudes, and preferences of Vietnamese pet owners. The session examined key trends shaping the market, including pet humanization, increased focus on nutrition and wellness, growing interest in pet technology, and changing purchasing behaviors across pet care categories.

Industry professionals gained a clearer understanding of the forces driving Vietnam’s pet care market and the opportunities emerging across nutrition, healthcare, services, and pet technology. The presentation helped businesses identify consumer-led growth opportunities and make more informed decisions based on current market realities rather than assumptions.