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Dana Stanley
Greenbook’s Chief Revenue Officer
Insights Focus
Food and beverage product marketing, optimization and testing specialists. Experienced field researchers, moderators and analysts.
What is Insights Focus?
We specialize in food and beverage product marketing, optimization and testing. Top QSR and fast casual restaurants partner with Insights Focus for sensory, quantitative and qualitative consumer insights.
Insights Focus works collaboratively with brands to develop to field customized innovative validation protocols for all product development pipeline work from concept to national validation.
From CLTs, in store testing and focus groups, Insights Focus can provide you with actionable insights.
Insights Focus works collaboratively with brands to develop to field customized innovative validation protocols for all product development pipeline work from concept to national validation.
From CLTs, in store testing and focus groups, Insights Focus can provide you with actionable insights.
Services and Expertise
Explore market research solutions, industries, markets, and business issues covered by Insights Focus