Positioning Testing / Concept Testing

Market research providers of positioning testing and concept testing services. Locate a company to help you evaluate end consumer responses to a product or service idea.

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Toluna
Toluna

Toluna is the only insights provider uniquely designed to empower today’s on-demand economy.

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CatalystMR
CatalystMR

CatalystMR is a full service research, online & mobile survey programming, hosting & panel provider. Our panels include: consumers, B2B & healthcare.

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Clearworks
Clearworks

We help you listen to and observe customers and use the insights to build products, services, messages & experiences that are relevant and compelling.

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Decision Point
Decision Point

Make confident decisions with Decision Point - experienced researchers and marketers specializing in ethnographies, advanced analytics and marketing.

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Prediction Markets for Concept Testing Prediction Markets for Concept Testing

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This white paper describes prediction markets, an innovative way to improve the speed and accuracy of online concept tests. You will learn why prediction markets deliver accurate concept tests more quickly than traditional methods, how prediction markets work, why they are more cost effective, and when you should utilize a prediction market.

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