Evaluative Criteria is your professional, high quality, custom market research partner.


Evaluative Criteria, a division of CRG Global, is a full service custom marketing research firm. We provide clients with innovative research designs and marketing-oriented analyses. Our major focus is on concept screening, concept and product testing, tracking, positioning and equity research, and segmentation studies. We also offer expertise in multivariate research and international capabilities.

Contact Details

Email : Send an email

Telephone : (914) 631-1019

Key Personnel
Jason Steeg
Patty Bien
Executive Vice President
International Capabilities
Social Media

Market Research Specialties

Research Solutions

Brand Research
Consumer Research
Product Research
Product Research
Shopper Research

Research Services

Market Research
Gamification / Research Games
Mobile Research
Modeling & Predictive Research

Industries & Demographics

Consumer Durables
Cosmetics / Beauty Aids
Health Care / Medical
Household Products/Services
Packaged Goods
Personal Care Items
Pet Owners / Foods / Supplies

Related Services & Software

Analytical Services
Analytical Services
Analytical Services
Analytical Services