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Pricing & Price Research

Market research companies offering two types of pricing studies: those which determine acceptance of a product or service sold at a specified price, and those which determine the possible effect on demand of different price levels (elasticity). Find a firm to help establish optimum pricing for your product or service through pricing studies.

50 results are displayed in randomized alpha order, starting with "A", after featured listings.

TRC
TRC

Research & analytics firm with expertise in new product research, message optimization, pricing research, conjoint, segmentation, brand equity value.

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Decision Point
Decision Point

Experienced researchers and marketers that thrive on providing solutions to complex issues. Experts in both quantitative and qualitative research.

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CatalystMR
CatalystMR

CatalystMR is a full service research, online & mobile survey programming, hosting & panel provider. Our panels include: consumers, B2B & healthcare.

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BrandIQ
BrandIQ

BrandIQ is a Los Angeles-based brand strategy, innovation & design firm that has full-service qualitative & quantitative market research capabilities

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Customer Lifecycle, LLC

This overview of developing a compelling value proposition is offered to identify and frame any discussions you may wish to have concerning development of a value proposition that will clearly support the company’s positioning strategy.

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Request for Quotes: Part One - Sampling Request for Quotes: Part One - Sampling

The Sample Network

As a partner providing respondents for market research surveys, we know that “translating” the quotes you receive from vendors can be the key to a successful, in budget market research project. Let’s discuss putting together a project proposal to get the most for your money without any unwelcome surprises.

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How to measure the value of a brand? How to measure the value of a brand?

TRC

Knowing how to price your product that you can optimize your ROI is key. This video explains various ways to measure the value of a brand and talks about a discrete choice conjoint technique as a perfect approach to measuring the value of a brand.

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Modern "Social" Online Qualitative Research Modern "Social" Online Qualitative Research

Ad Hoc Research

Marketing research online communities (MROCs) are among the new breed of tools that can complement the traditional focus group. This session explores how researchers can extend their scope of practice by integrating established techniques with new methods that rely on online community environments.

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Modern "Social" Online Qualitative Research Modern "Social" Online Qualitative Research

Ramius Corporation

Marketing research online communities (MROCs) are among the new breed of tools that can complement the traditional focus group. This session explores how researchers can extend their scope of practice by integrating established techniques with new methods that rely on online community environments.

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Webinar: Product portfolio and revenue optimization Webinar: Product portfolio and revenue optimization

Juan Andres Tello, Director, Consumer Americas, SKIM New York

In a competitive consumer environment, it is essential to price your product right. In this webinar, Juan Andres Tello will explore ways to optimize pricing and product portfolio composition to maximize overall revenue.

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ROI vs. Acquisition Costs

Steven Yarnell, Paul Anderson, and Lesley Muir of Yarnell Inc.

Businesses buy hardware, software, and services based on ROI, right? Not always. Sometimes selling a product based on a low acquisition cost can be a far superior pitch to a high ROI. Which is more important and when?

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