Mindspot Research

Company Description

Mindspot offers Consumer Insight Marketing Research, Business to Business Research (B2B) and Healthcare Research. Our Global firm is based in Florida and offers Full Service Marketing Research including: Customer Experience Research, C-level and Executive Interviewing, Patient Centered Needs. State of Florida 100% Women Owned Business.

Patient Needs Explorations include: One-to-One In-depth Patient Interviews, Patient Diaries, Patient Surveys, Clinical Study Evaluations, Patient-centered Clinical Trial Design, and mobile ethnography.

Customer Experience: Voice of Customer, Customer Key Performance Indicators, Customer Needs Analysis, Customer Needs Assessments. MindTrack® –Customer Satisfaction and Loyalty, Six Sigma Analysis, Net Promoter Score (NPS), and Key Driver Analysis.

Executive Services: Market Feasibility, Decision Analysis, Go/No Go Criteria, Market Sizing, Customer Retention Assessment, Executive Board Moderation, Investor Board Moderation, Top-to-Top Executive Interview, and Ideation Sessions.

Operational Excellence: Six Sigma Project Identification, Strategic Planning Workshop, Innovation Workshop Creativity Training, and Project Prioritization.

Qualitative: Moderators, Online Focus Groups, Focus Groups, Virtual Ideation Sessions, and Ethnographic work.

Quantitative: Advertising and Concept Testing, Package Testing, Copy Testing, Online Surveys, Statistical Analysis, Choice Modeling and Segmentation.

Affiliations:
  • INSIGHTS ASSOCIATION (United States)
  • AMA (United States)
Company type:
  • Full Service Market Research
  • Qualitative Research Consultant / Moderator
  • Quantitative Research Services
Telephone:
4077304604
Address:
20 S. Main St.
Ste. 230
Winter Garden, Florida, 34787
United States of America
Metropolitan Area:
Orlando (FL)
Region:
Florida
Countries where research is conducted:
United States of America, United Kingdom, Australia, Canada, China, India, Germany, Argentina, Austria, Belgium, Brazil, Czech Republic, Denmark, Finland, France, Greece, Hong Kong, Hungary, Indonesia, Ireland, Italy, Japan, Luxembourg, Malaysia, Mexico, New Zealand, Norway, Philippines, Poland, Portugal, Russia, Spain, Thailand, The Netherlands, Turkey, Ukraine, United Arab Emirates, Vietnam
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Market research Specialties

CASE STUDIES (5)

Market research resources (1)

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From the blog: Mindless Babble Blog

10 Business Lessons I Learned From My First Start-Up

There are 10 Business Lessons I Learned From My First Start-Up. Since then I’ve become a serial entrepreneur and my current business Mindspot Research has been going strong for 13 years now. This story is about how I got here – it’s about READ MORE

Predictive Analytics and Modeling Increase Your Odd of Winning

Predictive Analytics and Modeling Increase Your Odds of Winning written by Lynnette Leathers the CEO of Mindspot Research was originally published in Greenbook a publication serving the Marketing Research Industry The practice of predictive analytics allows us to make predictions on future behavior&

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