Advertisement zappi store

Brand Research | Brand Image Tracking

Brand research companies that conduct longitudinal studies to examine the attitudes toward and awareness of a brand over a period of time. Locate a firm to periodically update brand image data by tracking consumer impressions of the brand as well as the product or service it offers.

29 results are displayed in randomized alpha order, starting with "Z", after featured listings.

BrandIQ
BrandIQ

BrandIQ is a dynamic custom brand strategy, consumer research and innovation consultancy.

Read more about BrandIQ »

ZappiStore
ZappiStore

ZappiStore delivers same day results from leading research agencies with automated self-service tools that help make market research easy.

Read more about ZappiStore »
Clearworks
Clearworks

We help you listen to and observe customers and use the insights to build products, services, messages & experiences that are relevant and compelling.

Read more about Clearworks »
FUEL CYCLE
FUEL CYCLE

FUEL CYCLE, the best-in-class, enterprise-grade online community platform that gives you insights and intelligence about your customers.

Read more about FUEL CYCLE »

Related Articles

W5 on Strategic Tracking

W5

Strategic tracking of brand health and perceptions over time helps companies understand which marketing initiatives are successful and where future efforts may be focused to improve market positioning. W5’s approach to tracking research goes beyond measuring brand and advertising awareness to explore a changing marketplace, bringing depth and context to consumer behavior and attitudes. Companies need to not only understand their relative brand health, but also determine their perception and fit within the marketplace.

Read more »
Marketers: the future is ready for you now Marketers: the future is ready for you now

Kirk Ward

Extensive research from TNS proves that social media and search data can accurately predict the results of brand tracker surveys months in advance. The implications for market research are enormous.

Read more »
TolunaMobile: Ad Testing TolunaMobile: Ad Testing

Toluna

An MR agency wanted to understand the excitement around the Olympics, and for those who were going to watch, conduct a follow-up study during the Olympics testing awareness of who were the 2012 Olympics sponsors.

Read more »
Best Branding Practices in China: Luxury Industry Best Branding Practices in China: Luxury Industry

Labbrand

The Best Branding Practices in China reports focus on how brands become strong in the Chinese market. For the luxury issue, Labbrand and Linkflunce jointly conducted research on the ranking of luxury brands online.

Read more »
Mobile Research - Stepping Ahead Mobile Research - Stepping Ahead

Simon Wainwright & Fiona Blades, MESH

T-Mobile needed to understand how multiple campaigns were working by each element as well as impacting on the brand. View the case study presented at the MRS Online Methods Conference in 2011.

Read more »
Customer Advocacy and the Branded Experience Customer Advocacy and the Branded Experience

Michael Lowenstein, PhD CMC, Executive Vice President Market Probe

Researcher and author Michael Lowenstein uses company examples to demonstrate that what really leads to loyalty and advocacy is the company-wide commitment to strategic customer-centricity, ongoing creation of customer-perceived value and "barriers to exit".

Read more »

New! Manage Your Vendors

Related Case Studies

Related Research Products