TRC Insights vs Provoke Insights

TRC Insights
TRC Insights

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Provoke Insights
Provoke Insights

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Company details

Description

TRC Insights is a research & analytics firm that uses AI tools to reduce uncertainty without compromising accuracy.

We specialize in pricing research, message and feature prioritization, conjoint analysis, brand equity research, satisfaction & loyalty and online communities.

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Provoke Insights is a women owned insights and strategy firm delivering research that helps brands make smarter marketing decisions, sharpen positioning, and stay ahead of what consumers want next. We do not just report findings. We uncover the human truth behind behavior and turn it into strateg

Type of company

  • Data & Analytics

  • Full Service

  • Quantitative Research

  • Full Service

  • Qualitative Research

  • Quantitative Research

Top benefits

  • Synthetic Data

  • HiTRUST Audited Data

  • 100s of conjoints

  • Team of in-house analysts

  • In business for 35+ yrs

  • Strategy-Led Research

  • Insights to Action

  • Brand & Media Strategists

  • Integrated Strategic Thinking

  • Trend-Driven Strategy

Location

Fort Washington, Pennsylvania, United States

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Market Research Specialties

  • Brand Equity Research

  • Price & Pricing Research

  • Full Service Quantitative Market Research

  • Conjoint Analysis / Trade-off/Choice Modeling

  • Segmentation Analytics

  • Business Issue: Brand / product / service launch

  • Advertising Research

  • Advertising Effectiveness Research

  • Brand Positioning Research

  • Brand Equity Research

Features and attributes

  • Brand management
  • Brand monitoring
  • Custom tracking surveys
  • Proprietary data
  • Brand management
  • Brand monitoring
  • Custom tracking surveys
  • Proprietary data
  • Сredentials

    Ratings & Testimonials

    4.8

    Based on 14 ratings

    See details

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    Images

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    Provoke Insights

    Provoke Insights

    Provoke Insights

    Recognition

    Top 50 Most Innovative [2023]

    Top 50 Most Innovative [2023]

    Recommended by Clients [2024]

    Recommended by Clients [2024]

    Greenbook Directory | Featured Expert [2024]

    Greenbook Directory | Featured Expert [2024]

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