Top Brand Positioning Research Firms

Effective brand positioning is essential for a successful marketing strategy, shaping consumers' perception and setting a brand apart from competitors. It defines a brand's identity, values, and benefits, guiding all marketing efforts for consistency. Conducting thorough market research is crucial for brand teams to gain insight into the current perception and positioning of their brand in the minds of consumers. This information becomes invaluable when attempting to strategically position or reposition a brand within its specific market segment.

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decision point

decision point

Consulting

Qualitative Research

Quantitative Research

LOCATION

Madison, Wisconsin, United States

Featured Expert

Featured Expert

decision point

Consulting

Qualitative Research

Quantitative Research

Decision Point is your strategic partner for brand positioning research. We specialize in qualitative and quantitative methods to enhance brand equity. From methodology development to implementation support, we empower you to make informed, data-driven decisions for successful branding.

Why choose decision point

Custom designed research

Unparalleled analytics

Insights into action

Strategic consultants

Excellent client service

B2B International

B2B International

Consulting

Full Service

International

LOCATION

Columbia, Maryland, United States

Featured Expert

Featured Expert

B2B International

Consulting

Full Service

International

B2B International specializes in Brand Positioning Research, helping businesses define and enhance their brand identity. With a global footprint and expertise in customer experience and market insights, we empower companies to effectively engage their target audiences.

Why choose B2B International

900+ global clients

Conducted 4,000+ studies

Researched 145+ countries

Researched every vertical

13 offices worldwide

NewtonX

NewtonX

Full Service

Qualitative Research

Quantitative Research

LOCATION

New York, New York, United States

Featured Expert

Featured Expert

NewtonX

Full Service

Qualitative Research

Quantitative Research

NewtonX empowers brands to excel in Brand Positioning Research. Our advanced AI-driven NewtonX Graph connects you with verified industry experts, delivering decision-quality data for strategic insights. Partner with us to redefine your brand's market presence confidently.

Why choose NewtonX

100% ID-Verified

1.1 billion reach

140 industries globally

Niche audiences

Custom recruiting

The Sound Research UA Inc.

The Sound Research UA Inc.

Data & Analytics

Consulting

Full Service

LOCATION

Chicago, Illinois, United States

Featured Expert

Featured Expert

The Sound Research UA Inc.

Data & Analytics

Consulting

Full Service

The Sound is a Global agency specializing in Brand Positioning Research. We use cutting-edge techniques to help brands uncover their unique identity, understand consumer perceptions, and navigate market opportunities for impactful growth.

Why choose The Sound Research UA Inc.

We are outcome driven

We put empathy first

We see humans in data

We see what others don't

We drive real growth

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