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RealityCheck Consulting LLC

We work with Fortune 1000 companies, ranging from Packaged Goods and Technology to Healthcare and Financial Services.

Full Service

Qualitative Research

Quantitative Research

Why choose Us

AdvancedQual+

Integrated Qual + Quant

Strategy Development

Consumer Experience

ResTech + Text Analytics

What is RealityCheck Consulting LLC?

NINETY PERCENT OF WHAT GET REPORTED IN MOST MARKET RESEARCH STUDIES IS ALREADY KNOWN. WE SPEND 90% OF OUR EFFORTS UNCOVERING THE 10% YOU DON'T KNOW.

RealityCheck is a team of experienced insight strategists, conceptual analysts, technology evangelists and data storytellers. Qual, quant or hybrid, immersive or agile, we’ll work with you to find the most important new consumer insights you need to know, explain why they matter and help you decide what to do about it. Our full-service market research approach delivers meaningful insights to inspire your strategy, product innovation, positioning and concepts.

We work with Fortune 1000 companies, ranging from Packaged Goods and Technology to Healthcare and Financial Services, to light the way forward for their brands.

RealityCheck is a pioneer in ResTech. Our insight strategists use technology to maximize depth, comprehensiveness, and agility in our work including online focus groups/IDIs and activities, Text Analytics, and our own RealityLive ™ online communities.

Services and Expertise

Published on Greenbook

9 results

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Insights: Uncovering the 10% That Matters Most – and Reporting it to the C-suite
Research Methodologies

Insights: Uncovering the 10% That Matters Most – and Reporting it to the C-suite

Four tips for uncovering and communicating the story in your data.

Jim White

Jim White

Founding Partner at RealityCheck Consulting Network LLC

How to Live Up to the Modern Purpose of the Corporation
Research Methodologies

How to Live Up to the Modern Purpose of the Corporation

Aligning corporations with the community through CSR.

Jim Chastain

Jim Chastain

at RealityCheck

How a Human Insights Approach Can Transform Routine Market Research
Research Methodologies

How a Human Insights Approach Can Transform Routine Market Research

How does a Human Insights approach change how we go about the routine marketing research projects we do all the time?

Jim White

Jim White

Founding Partner at RealityCheck Consulting Network LLC

INFO

QRCA (United States)

Jim White

President

(502) 235-7432

Christy McCormick

Sr. Project Manager

(773) 398-4342