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Qualitative Marketing Research

Market research companies using methods to obtain information from relatively small, non-quantifiable samples. Qualitative research is deemed subjective. Methodologies include focus groups, triads, one-on-one/in-depth interviews, observational research, etc.

236 results are displayed in randomized alpha order, starting with "B", after featured listings.


Specializes in providing customized research solutions including integrated qualitative and quantitative research grounded in consumer understanding.

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Brandtrust is a research and strategy firm that utilizes applied social and behavioral sciences to solve complex business challenges.

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We are a research driven strategy firm specializing in brand planning, customer experience, and strategic planning and innovation.

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InCrowd Releases InCrowd Interview, Qualitative Market Insights Solution for Life Sciences


InCrowd, the pioneer of real-time market insights for the life sciences, announces the general availability of InCrowd Interview, a one-stop qualitative insights solution. Continuing its mission to reduce the friction in sourcing high-quality market insights, InCrowd with its InCrowd Insights offering takes a complicated, frustrating, manual process and transforms it through automation and other technology. InCrowd Interview streamlines qualitative interview set-up and execution to take just a fraction of the time of traditional approaches, enabling insights professionals to devote greater focus on analysis and initiatives with business impact. \

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