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Dana Stanley
Greenbook’s Chief Revenue Officer
Good Run Research & Recreation
Using custom, qualitative research solutions, we’re seriously GOOD at translating what your consumers say, do, think, & feel into actionable insight.
Featured in "Buyer's Guides"
Why choose Us
Custom Research Solutions
Anything-But-Ordinary
Actionable insights
Engaged Participants
Honesty
Features and attributes
All-in-one platform
All-in-one suite
Asset management
Asynchronous platform
Behavioral capabilities
Brand management
Brand monitoring
Chatbots for recruitment
Collaboration & workflow
Custom dashboards
Custom tracking surveys
E-commerce
Emotion & sentiment in video
Gen AI summaries & insights
Ideation and co-creation tools
Image identification
Integration w. marketing tools
Intercept sampling
Marketplace / Programmatic
Mobile ethnography
Mobile platform
Mobile usability testing
Mobile UX and accessibility
Multisource data integration
Natural language queries
Normative database
Omnibus brand tracking
Omnichannel
Panel / Panel management
Participant CRM
Physical product testing
Physical store
Product analytics
Proprietary data
Proprietary incentive programs
Qual & quant integration
Qual-at-scale platform
Qualitative recruitment
Real-time tracking & alerts
Research communities
Research repository
Respondent experience tools
Role-based tagging & alerts
Sample blend & targeting by AI
Social networks
Synchronous platform
Syndicated brand panels
Synthetic sampling
Target feasibility estimates
Templated & automated testing
Text & sentiment analytics
Transcription quality
Unmoderated testing tools
Visual analysis tools
VR / AR
Web usability testing
What is Good Run Research & Recreation?
We help new brands build presence and established brands maintain relevance. Whether you’re trying to gauge receptivity to a new product idea or brand message, or you’re looking to tackle a business challenge, we’re GOOD at digging deep to understand what your consumers want, need and will respond to.
Looking for consumer insights? We design research to help you uncover things like: • Who your biggest brand fans are or could be, what they value, and what they spark to. • Shopping and behavioral habits, hopes, perceptions and disruptions. • Category pleasure & pain points to prioritize brand needs and wants. • How to engage your consumer with the right message in the right place at the right time.
Everything we do is customized to your project objectives and specs. We’ve got a big bag of traditional and unconventional methodologies that we draw from to get the necessary information and insight that drives brand growth. We see our role not as just an outside agency to your company, but as a true partner for your brand. Your success is our success, and we've been fortunate enough to build strong relationships with our 60+ clients over the years resulting in 99% repeat business.
Recognition
Research Facility
Location
Richmond, Virginia
Building Type
Free Standing
Travel time from airport
20 mins
Travel time from downtown
10 mins
Facility Features
Catering facilities
Client lounge
High-definition TV
Office services
Onsite parking
Recording - Digital
Recording - Video
Video-conferencing
Video-streaming
Wireless Internet
Research Facility Details
Recruiting capabilities:
Our Superstars are a national community of consumers that are demographically diverse and representative, but are exceptionally engaged. We excel at recruiting GOOD people because we treat them as the Superstars they are. Want to talk with a small, highly precise target group? We excel at finding them and may know them already. Just tell us who you’re looking for.
Recruiting area:
National
Services and Expertise
Explore market research solutions, industries, markets, and business issues covered by Good Run Research & Recreation
Research Services
Research Solutions
Industries & Demographics