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Shopper Insights

Market research companies offering shopper insights provide data-driven learning that leads to an actionable understanding of shopper behavior and purchase influences.

77 results are displayed in randomized alpha order, starting with "K", after featured listings.

Decision Point
Decision Point

Experienced researchers and marketers that thrive on providing solutions to complex issues. Experts in both quantitative and qualitative research.

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MetrixLab
MetrixLab

MetrixLab: A global market research agency. Expert in digital ad testing. Specialists in product innovation, brand engagement and customer value.

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Opinions
Opinions

Opinions, Ltd. specializes in mall intercepts, pre-recruits and on-site interviewing. 30 owned and operated facilities/studios nationwide USA.

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Purchased
Purchased

Shopper behavior and purchase data in real time for an immediate understanding of the purchase decisions consumers make, and why.

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Related Articles

A Guide to Qualitative Path-to-Purchase Research

Doyle Research

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Path-to-Purchase qualitative research creates insights that impact your brand, your product, your pricing, your packaging, and your distribution strategies. No other type of marketing research produces a more holistic picture of your customer, and how they go about choosing to buy (or not buy) your product or service.


Today, the consumers’ Path-to-Purchase for even the simplest product is complicated by new media, social influences, technology, and distribution channels. Fully understanding their Path-to-Purchase usually requires several different qualitative marketing research approaches.

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Traditional Shop-Alongs with a Twist Traditional Shop-Alongs with a Twist

Kelly Heatly, QRCA

The research environment of a shop-along is often difficult to control, making on-site improvisation and creativity the norm rather than the exception. To follow are several shop-along strategies some of which are traditional and tried; others offer a twist.

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Mystery Shopping: Is It for You? Mystery Shopping: Is It for You?

Customer Lifecycle, LLC

Mystery shopping collects observations before, during, and/or after an interaction with a salesperson. This information helps the clients understand the messages that are being delivered to their potential customers and influence their decisions.

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