RealEye.io

RealEye is an online tool that allows you to do:
- eye-tracking using regular webcams (webcam eye-tracking),
- emotions analysis (facial coding),
- track mouse movement and clicks,
- use advanced survey module,
- instantly hire participants/panel,
- analyze data fully online,
- export data to CSV,
- connect with external tools,
- conduct studies 100% remotely.

About The Company:
- 5 years on the Market (launched 2017)
- over 2500 customers
- Trusted by Companies & Universities - All Over The World
- HQ in Europe & Latam

Webcam Eye-Tracking
Thanks to web cameras built into consumer tools (laptops / PCs), RealEye can acquire eye-tracking data for analysis in a simple, fast & effective way. The platform is connected to several panels from around the world.

Surveys
The platform allows you to conduct surveys in the test process. Thanks to this, you can ask questions to panelists immediately after viewing a given item (the questionnaire is implicated in the Eye-Tracking test)

Mouse click & movements
In addition to the gaze position, RealEye records all mouse movements and clicks. This information allows you to add another layer of data to the analysis and run "active" tests (ie click on the desired product). Click statistics are also provided as raw data.

Facial Coding
The ability to detect emotions on the face while interacting with the material (video/advertisement/website) makes it possible to discover moments in which consumers react with emotions or activity - which is crucial in good marketing material.