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Ethos Market Research

Ethos MR is a leading company with a mission to uncover deep consumer and B2B insights, focused on ethnic consumer and business segments worldwide.

Full Service

Panels / Communities

Quantitative Research

Featured in "Buyer's Guides"

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Why choose Us

Strong Panel

Ethnographic Research

Worldwide Reach

Great Pricing

Valuing Our Clients

Features and attributes

All-in-one platform

All-in-one suite

Custom dashboards

E-commerce

Integration w. marketing tools

Mobile ethnography

Mobile usability testing

Multisource data integration

Normative database

Omnichannel

Participant CRM

Physical product testing

Physical store

Product analytics

Research repository

Role-based tagging & alerts

Text & sentiment analytics

Unmoderated testing tools

VR / AR

Web usability testing

What is Ethos Market Research?

Ethos Market Research is your partner in navigating complex markets with precision and insight. As a Canadian-based firm, we specialize in delivering actionable research that empowers organizations to thrive. Our expertise spans Canada, the U.S., Europe, and Oceania, offering a deep understanding of the diverse ethnic communities that shape these markets.

Quantitative Research for Informed Decisions

We provide robust CATI/online interviews, in-person surveys, exit interviews, and face-to-face/intercept interviews that deliver the data you need to make informed decisions. Our mystery shopping services offer unique insights into customer experiences, ensuring you capture market nuances.

Uncovering Consumer Motivations with Qualitative Research

Ethos specializes in recruiting, conducting focus groups, and central location testing (CLTs) to understand the "why" behind consumer choices, going beyond numbers for deeper insights.

Specialty Services for Deeper Market Insights

With advanced techniques like eye tracking and automotive car clinics, we provide a clear view of consumer engagement. Our Hispanic market panel offers targeted insights, enabling you to tailor strategies to this key demographic.

Connecting with Diverse Audiences

Our online ethnic panels deliver precise ethnographic insights, helping you connect meaningfully with diverse audiences. Whether you're exploring cultural nuances or consumer behaviors, our tailored insights support effective engagement.

Bridging Cultures with Translation Services

We offer comprehensive translation services, ensuring your message resonates across cultural and linguistic boundaries through expert interpreters.

Innovative Approach with Real-Time Results

Ethos combines cutting-edge technology with scientific rigor, delivering real-time results that drive success. Our diverse team is committed to providing the data and insights that fuel your growth. Let us help you achieve your business goals with precision and clarity.

Recognition

Minority-Owned Business

Services and Expertise

Explore market research solutions, industries, markets, and business issues covered by Ethos Market Research

INFO

20 Bay Street

11th Floor

Toronto, Ontario,
Canada

M5J2N8

Metro: Toronto (ON)

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ESOMAR (International)

Kurt Woods

Partner

(800) 525-4134

Market Research FAQs with Expert Insights

Greenbook experts provide answers to a wide range of questions, both common and uncommon, about market research and analytics that connect to the kinds of services and expertise Ethos Market Research offers.

Prepared by Greenbook editors. Technology was used in the editorial process.

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