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Dana Stanley
Greenbook’s Chief Revenue Officer
Nashville Research Group
We can accommodate a variety of in-person and virtual focus group options. Contact us for a quote at [email protected] or 615-399-7727.
Featured in "Buyer's Guides"
Why choose Us
Established facility
Locally-based recruiters
Exceptional show rate
Client satisfaction
High-quality recruitment
Features and attributes
All-in-one platform
Asynchronous platform
Emotion & sentiment in video
Gen AI summaries & insights
Ideation and co-creation tools
Mobile platform
Mobile usability testing
Mobile UX and accessibility
Participant CRM
Physical product testing
Product analytics
Qual & quant integration
Qual-at-scale platform
Research repository
Role-based tagging & alerts
Synchronous platform
Templated & automated testing
Text & sentiment analytics
Transcription quality
Unmoderated testing tools
Visual analysis tools
Web usability testing
What is Nashville Research Group?
Nashville Research Group (NRG) is Nashville’s largest facility with a test kitchen for market research, specializing in local recruiting and hosting participants for focus groups and market research. As an established market research facility and recruiting business for over 40 years, Nashville Research Group prides itself on client satisfaction by an exceptional show rate and using locally-based recruiters.
Conveniently located in the heart of Nashville, Nashville Research Group can handle a variety of in-person and virtual set-up options and accommodate any industry type and focus group size. Nashville Research Group offers spacious focus group rooms with large client viewing suites.
Our services include recruiting for traditional or online focus groups, product placements, test kitchen for taste testing and CLT with seating for 30, theater-style seating for 50, dial tests, shop along studies, individual interviews (IDIs), in-home interviews, usability lab, location intercepts, and mock juries.
Nashville Research Group partners with local and national clients to better understand the needs and preferences of the thriving Nashville metro area population. Nashville Research Group connects clients to qualified respondents in a variety of different industries such as food & beverage, consumer products, healthcare, political, pet care, financial, and legal. NRG helps our clients tap into real people’s emotions and opinions on a specific topic through qualitative data.
Reviews
“I am a trial consultant and due to poor experiences with market research companies, I've often resorted to doing my own juror recruiting as I can't tolerate when mock jurors are just bumps on a log, just wanting to get paid for the bare minimum of effort. NRG worked with me in a collaborative way to provide me a perfectly representative group. They gave me timely updates, and recruited to my specifications, to a T. The participants they provided for me were extremely responsive, insightful, and were all willing to go the extra mile, which is very much needed in an on-line focus group project, where participants do their work independently. I hope I get the chance to have them handle my recruiting needs in the future.
“NRG is my go-to company in Nashville for focus groups and recruiting. The staff is professional and their show rates are some of the best I have seen. They make sure your project needs are met every time.
Recognition
Research Facility
Location
Near Downtown Nashville
Building Type
Ground level facility
Travel time from airport
15 mins
Travel time from downtown
5 mins
Facility Features
Client lounge
High-definition TV
Office services
Onsite parking
Recording - Digital
Recording - Video
Video-streaming
Wireless Internet
Research Facility Details
Recruiting capabilities:
As an established market research facility and recruiting business for over 40 years, Nashville Research Group prides itself on client satisfaction by an exceptional show rate and using locally-based recruiters. Nashville Research Group can handle a variety of in-person and virtual options and accommodate any industry type of research such as food&beverage, consumer products, pets, and legal, etc.
Recruiting area:
See our website for zipcodes
Facility Rooms
Room types
Dimensions
Capacity
Observation capacity
Client Lounge
Focus Group
One-on-One
Viewing Room
Mock Jury
20X16feet
12
15
Classroom
Client Lounge
Computer Usability Lab
Focus Group
One-on-One
Product Testing Lab
Test Kitchen
Viewing Room
Living Room
Mock Jury
43X16feet
50
15
Focus Group
One-on-One
Viewing Room
Living Room
10X10feet
5
4
Test Kitchen
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Services and Expertise
Explore market research solutions, industries, markets, and business issues covered by Nashville Research Group
Business Issues
Research Solutions
Research Services